ARMA’s ePilot Webinar

Update from ARMA – covering everything from the ePilot to HHW to Paint and more!

Wednesday, May 19, 2021, from 10:00 am to 11:30 am Mountain Time

Since the launch of ARMA’s Expanded Electronics Pilot Project in September 2020, the commitment from municipalities, Indigenous communities and processors has been strong despite the challenges wrought by COVID. 

Over 200 participants registered to join us on May 19 to hear the latest on the ePilot including the data that tells the story of the products – and the volume – Albertans are recycling, the media campaign to generate more material, and the opportunity to divert even more products.

Additionally, ARMA spent some time discussing proposed changes to the electronics recycling program’s environmental fees as well as recent developments regarding the Household Hazardous Waste Program and the Paint Recycling Program.

We wanted to hear from you as well; the floor was open after our presentation and no question went unanswered including “how can we win the ePilot competition!” 

We invite you to submit your further questions to


Click here to view an interactive version of Alana Yim’s presentation.

Speaker Bios

Ed Gugenheimer – Chief Executive Officer, ARMA
Ed joined the Alberta Recycling Management Authority (ARMA) in early 2019 as their new Chief Executive Officer, bringing over 25 years’ experience in fiscal governance and management.

Ed’s first two years has brought a new lens and fresh perspective to ARMA, strategically shifting the organization to its new vision of Inspiring a Future without Waste. This vision includes leading ARMA in the implementation of critical initiatives – including the ePilot project – to continue building a sustainable and impactful recycling sector in Alberta to advance the province’s circular economy.

Brad Schultz – Director of Operations, ARMA
Brad has been the Director of Operations for the Alberta Recycling Management Authority since February 2005 and is responsible for ensuring the successful implementation and delivery of ARMA’s programs and initiatives. Partnership building with stakeholders and industry partners including municipalities, Indigenous communities, processors, producers, and manufacturers is a core strength of Brad’s that has generated positive working relationships with ARMA for over 15 years.

Alana Yim – CEO of Woodbridge Communications
With over 20 years of experience, Alana inspires confidence through her professional attitude, and delivers seamlessly with consistently high quality. Specializing in strategic communications planning, media relations at provincial and national levels, stakeholder engagement and issues management, and program development, Alana has an expansive list of clients and projects that span the health, agriculture, development, science and technology, industry, and government sectors.

Alana’s strength and expertise in strategic communications, media relations and program development – on a provincial and national level – has garnered results far exceeding client expectations.

Cathy Kingdon, P.Eng., Stantec
Cathy is an environmental engineer with over 30 years of experience. Cathy has seen Stantec grow from a small engineering firm to a large multi-national company, and has worked on a diverse range of projects, including waste management, contaminated site remediation, compliance reporting and landfill closure. She is currently managing the Alberta Recycling ePilot monitoring program.